Constant Product and Performance Improvement as a Result of Seamless Cooperation Between Robit, Distributor and Customer in United Arab Emirates
Stevin Rock LLC is one of the largest quarrying companies in the world, operating in the Middle East, on limestone, dolomite and gabbro minerals. Stevin Rock LLC produces over 80 million tons of the above minerals each year, drilling at the same time over 1.5 million meters.
After stringent trials with multiple competitor products over months, Robit products were found to have the least cost per meter in operations. Thus, the first contract was signed in 2017 for 2 years. After consistent performance for these 2 years and once again testing all competitor products, Robit was again found to have the most competitive performance. Robit was once again awarded the contract for the next two years covering 2019 and 2020. During these periods 2017 to 2020, Robit has been continuously improving its products based on customer feedback. As a result, Robit products have been regularly improved repeatedly.
Robit has also conducted regular drill master visits as well as conducted regular classes for Operators and Mechanics on optimum parameters for getting the best life of the product.
A combination of timely product evolution, regular training, visits of Drill Masters, 100% on time delivery and zero down time loss on account of product performance had contributed to the success of the product.
Robit is represented by Deltacorp Global FZE in the United Arab Emirates. They export to over 15 countries and operate from 2 warehouses in Duty Free Zone, in UAE.
Case report by: Bharadwaj Ventaraman, Manager, Deltacorp Global FZE and James Keenan, Distributor Business Manager, Middle East and Turkey, Robit Group